WHAT IT’S LIKE TO BE A SUP46 MEMBER
Now that you know how to become a SUP46 member, perhaps it would be interesting to know what it means to be one? Maybe hear from a current member, someone that has been with us for long enough to have an opinion on most things SUP46? We decided to sit down with the founders of It’s My Styl, Josephine and Felicia to ask them a few questions about their SUP46 experience.
– Tell us a bit about your startup?
We’re running the app It’s My Styl, which is a social network for teenagers within lifestyle and fashion. The vision is to be an inspirational platform where young girls across the world can be creative and communicate about daily life with friends and likeminded. It’s My Styl is a 100% user driven community where the user both create and consume the content. We’re able to crowd-source trends among young women and can deliver deeper insights and niched target groups.
We’re a team of four based in Stockholm with a passion for building an excellent product for this new digital generation.
– Why did you first apply to become a SUP46 member?
We applied because we heard about “this cool place” which just had opened and were supporting awesome startups. We’re originally from Kalmar and moved to Stockholm because of the need for a community that could contribute with a location and an awesome network.
– What benefits have you experienced from sitting at SUP46?
The SUP46 community and network have been extremely important and beneficial for us, everyone is very helpful and want you to succeed. All from investor relations, media coverage, tech events and of course – a bunch of new friends!
– In what way do you interact with other people at SUP46?
We have not only gotten new friends in the SUP46-community, but have also been able to get new business partners. We’re for instance using 46Elks sms-service so our users can easily login and reset their password with their phone number. We’ve also collaborated with the Influencer marketing startup Beatly that helped us with a campaign to reach our target group in social media!
Also, you’ll always find interesting tech people, students and companies at SUP46’s monthly event Happy Hours, which is open for everyone, not just members.
– What are you aiming to accomplish within the next six months?
We want to close our ongoing seed-round and expand our team with one UX designer.
A lot of fun things are also going to happen on the product side! The app is going to get a whole new look AND soon we’re launching on Android where actually 50% of our target group is – so we’re hoping to be ready for a nice growth curve in the beginning of next year!
The majority of our stylistas are from Sweden today but we can see that the Finnish users is going to increase with 10% within these coming 6 months as well.
– Do you think being part of SUP46 will help you in reaching this?
Definitely, we’ve already gotten great investor leads from the SUP46 network!
– What is SUP46 to you in one word?
It’s My Styl are also one of the startups joining us from Sweden on our next #NordicMade trip, at which we are visiting New York for the third consecutive year. Ringing NASDAQ’s opening bell, a pitch night with local investors and media as well as community building activities for all the Nordic startups and much more is on the agenda.