Fuckups to avoid while creating and promoting your digital product

Fuckups to avoid while creating and promoting your digital product (Cafe)


Thursday 11.10.2018




None of the startups can do without challenges and mistakes while building and promoting their digital product. Why? Because, as Albert Einstein once said: “anyone who has never made a mistake has never tried anything new.” And the aim of every startup is to create something new and innovative.

Even though to err is human, there are still many obstacles that a startup can avoid, especially through learning from the mistakes of others. After all, you can’t live long enough to make all the mistakes yourself!

That is why we would like to invite you to learn from ours. Both of our companies have been involved in many startup projects internationally and each and every one of them entails obstacles that we, as teams, had to cope with.


  • 5pm – 5:15pm – get together and grab a drink!
  • 5:15pm – 6pm – Fuckups part 1: 
    Creating scalable digital products from the ground up – case studies / Jolanta Baran, Alicja Stalmach- What does it mean to build a scalable digital product?
    – What are the most common mistakes and misconceptions while creating a digital product?
    – Specific problems that occur during the process of creating a digital product: case studies
  • 6pm – 6:15pm – short break
  • 6:15 pm – 7pm – Fuckups part 2:to be revealed soon.
  • 7pm – 8pm – networking (including plenty of delicious snacks and drinks to lighten the mood!)


From Iteo, a Digital Product Agency, that has transformed visions of hundreds of companies internationally into scalable software products.

Jolanta Baran: Head of US Operations at Iteo. On daily basis, she takes care of generating and executing ideas concerning company’s future within the US that will ensure an innovative market entry strategy and development in that particular location. After hours, she is all about new technologies, California, Beauty industry, Headspace app, Netflix shows and eating through every new place she visits!

Alicja Stalmach: Head of Nordics at Iteo. She is building Iteo’s presence and managing operations in Nordic countries. Once she entered the market she fell in love with Nordic culture and food. She is a human to human business enthusiast and social media lover. She’s been managing one of the startups projects at Iteo. As the first contact person, she consulted and gave feedback to +50 various startup ideas that came to Iteo within the last two years.

From UP THERE, EVERYWHERE: to be revealed soon.

Looking forward to seeing you there! 🙂

Register here