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STARTUP WEEKEND FEMTECH WINNERS

STARTUP WEEKEND FEMTECH WINNERS

On the 8-10th of September we co-hosted Startup Weekend FemTech at SUP46 together with Danske Bank and TechStars Startup Weekend Stockholm. 76 women with background in design/UX, business/marketing or programming were divided into teams and during the weekend developed their ideas into realities. Sunday was pitch day and the winning team, receiving a 3 month SUP46 Scholarship among other things, was MedSup Solution. More about their experience of the event below!

How did you hear about the event and why did you decide to sign up?

Johanna: I got an invitation from the SheSupp network. It seemed like a really interesting weekend so I signed up directly. I love to get inspiration from others and I have always had a dream of starting a company.

Laura: I have been visiting other entrepreneurial events in Sthlm and got to know about Startup Weekend via my network. When I saw FemTech Startup weekend in Facebook, I just could not resist anymore to join!

Lucija: My friend told me about it and thought it would be a good idea to go, so thank you Jelena! 🙂

Nedine: I knew about FemTech on my Facebook feed because of several tech friends of mine ‘interested’ in the event.

What was your impression of the event setup, mentors etc?

Johanna: It was really well planned and everyone was so friendly. I am impressed by the way the mentors listened to our ideas and gave us feedback. It was a great help.

Laura: Event was well planned, the atmosphere was really encouraging. It was a great help to have the mentors available!

Lucija: It was very friendly, yet professional and the mentors we talked to gave us good feedback. Everything went smoothly.

Nedine: The event was nicely planned and structured with a friendly atmosphere. The mentors we have talked to seem to be very knowledgeable and their inputs helped to shape our idea.

How did the process and collaboration within your team go?

Our group is great! Working together was the best thing this weekend.

We really seem to have gathered as individuals, skilled in different areas, which really was perfect for building the complete picture of the idea and the flow of the product. Furthermore, one of the things we all had in common was that everyone was very focused and hard-working, which is just amazing given the fact that at the beginning we were complete strangers, so one cannot know how it will end up… Well, it turned out great! 🙂

We started with mapping our areas of expertise, expectations for the weekend and establishing “us”. It was awesome to work with people with such different backgrounds. It is, of course, a challenge for working as well but I think even more it’s enabler for innovative problem-solving.

What did you create and why?

We are working on the possibility to reduce waste in the healthcare sector by optimizing the inventory management system. Waste is a big cost driver in many industries including healthcare and wasting resources which could be used is, of course, bad in terms of environmental impact as well.

Will you continue working with this idea also after the event?

Yes. The weekend gave us some additional “keys” to pursue our entrepreneurial journey.

What are the most important take-aways you got from the weekend?

Johanna: Being a part of this event was great and if you get the opportunity to attend – take it! You will meet great people and have a lot of fun.

Laura: It’s always worth going to such events and meet new people – a great way to broaden your understanding. And maybe find your future co-founders 😉

Lucija: It is always so fun to create and develop something from scratch, and the opportunity to be working with passionate people who have that certain drive, made this long working weekend a real pleasure and, I guess, a whole new start (up) for us! So, enjoy the process, but don’t lose focus and recognize the right opportunities when they come along.

Nedine: Besides all the possibilities we got as the winner, the FemTech event have helped us to broaden our perspectives of entrepreneurship and it is also a great opportunity to meet fellow FemTech.

Anything else you want to add?

I am so glad that I went to the FemTech Startup Weekend! I smile when I think about it!

The next event in SUP46’s own event series SUP46 FemTech is hosted on Oct 3.


Meet the members – Kristina from AppInMed

Meet the members – Kristina from AppInMed

AppInMed is a new SUP46 member from Lund. They know that patient empowerment is the key to the future healthcare. AppInMed has created a tool that makes it easy for physicians to communicate – using mobile phones or tablets – with their patients or with each other. The key is to make it easier for patients to educate themselves. Kristina Tägil is a physician and one of the founders of AppInMed, a team of three physicians and two programmers making some magic together. We have asked her a few questions about AppInMed.

 Kristina Tägil and the AppInMed team

– Tell us about a recent case so we better understand what you are doing.

The midwives in Kristianstad noticed and were annoyed that the parents received different information depending on who they met at discharge. Some parents left the ward with incomplete or even incorrect information. Using our platform, the midwifes themselves produced an information app covering everything important for the new parent. Our technology – their content. Two weeks ago Socialstyrelsen launched a report about the gap between discharge from BB and the first visit with the primary care. Many potentially harmful complications do occur during this time but with our app some of them are preventable. Information does matter!

– So what problem does AppInMed help solving?

Working in health care, both the public and the private sector, it has become obvious for us how important it is to enrol the patients in their care. We provide the caregivers with the simple-to-use digital tools, necessary for their specific group of patients. We provide the technology and the caregivers the content. And basically what we do is to empower the health professionals to empower their patients.

– What’s your biggest struggle right now?

Both health care workers i. e doctors, nurses, physiotherapists as well as patients and their related persons love our service. Unfortunately the health care system is quite traditional and it takes time and energy to fight the bureaucracy. I am optimistic though and believe that the todays patients will request health care in a modern way.

– You are based in Lund but have a flex seat at the SUP46 office in Stockholm. Why did you apply for a membership at SUP46?

We love Skåne but feel the Stockholm region is taking the lead in digital healthcare. We wanted to come to the best startup hub in Stockholm and we like the diversity of the startups at SUP46. Coming from the research world you always look in neighbouring fields for solutions to your own problems. And we can definitely learn more about motivation from fin-tech or make rehab exercises more fun using gaming tech.

 

You can find more information about the different SUP46 memberships here.


Meet the members – Elsa from Karma

Meet the members – Elsa from Karma

Elsa Bernadotte is COO and co-founder of Karma  – a social enterprise decided to reducing food waste in the restaurant and grocery store industry. They create a new way for retailers to make their food waste valuable by selling it at the end of the day rather than throwing it away. The users buy the meals with their phone as take-away, and get great restaurant food for half price.

The Karma team with Elsa in the middle

– Karma was founded in September 2015, how much food have you saved so far?

Almost 15.000kg!

– What other markets are you looking at? How is the competition in Sweden and the Nordics?

Food waste is a global issue where more or less every other country is in need of a solution like Karma so there are many markets that’s interesting for us. Our goal is to keep on growing and expanding internationally as fast as we’ve done here in Sweden, while still keeping our focus and maintaining the quality for the users. That being said, I can’t reveal more than that exciting things are in the pipeline 😉

– In what phase did you become SUP46 members? You had your office at SUP46 for a year and you moved out a few months ago. What do you think was best thing with having your office at SUP46?

It was very early days for Karma where we had an early prototype of the app but it was mainly an idea at that point in time. The best thing with having our office at SUP46 was being exposed to such a dynamic environment of various ecosystem actors such as smart entrepreneurs, investors and potential business partners.

– What has happened since you moved out from SUP46 end of January this year?

We’ve grown rapidly with double digits month to month, expanded from Stockholm to 20 other Swedish cities, entered the grocery store segment, signed partnerships with the chains ICA Gruppen, Scandic Hotels and Nordic Choice Hotels and now have over 90.000 users saving food on a daily basis.


What is SUP46?

See what SUP46 meant for some of our (now alumni) members three years ago. This is what Natural Cycles, Peppy Pals, Instabridge, Safello, Unomaly, Fishbrain, FundedByMe and Relation Desk had to say.

 

A lot has happened since then..

Fishbrain has raised over 100M SEK and are making over 1M SEK per month. They are big on the US market and they have over 2,2 million users.

Natural Cycles app was recently granted medical approval to be used as contraceptive in the EU and they have over 100 000 users.

Unomaly has customers in 11 countries. They are backed by leading investors, including EQT Ventures.

Safello was founded in 2013 to bring greater compliance and security to the bitcoin industry. They have since attracted ten thousand customers and supports 32 countries.

FundedByMe is a crowd investment platform connecting investors and entrepreneurs through reward-based and equity crowdfunding. They have since their start helped funding 462 companies from 195 countries.

Big brands like SAS, Swedbank and TeliaSonera today use RelationDesk to build strong, long term relationships with their customers on Facebook, Twitter, Instagram and e-mail.

Peppy Pals is a gaming app that teaches kids all about emotional intelligence. It has been downloaded in more than 150 countries worldwide.

With Instabridge you get more than a million up-to-date WiFi passwords and spots on your phone.

 


Meet the members – Monika from SDG12

 

Monika Martinsson is co-founder of one of our new member companies SDG12. They are building a digital platform that automatically presents your climate footprint based on your consumption and lifestyle. Their mobile app will engage to reduce your footprint through guidance and challenges in a gameified format. Tailored offerings around sustainable products and services will be synced with your ambitions of carbon footprint reduction.

 

From left: Anders Åkerlund, Daniel Dellham, Monika Martinsson och Niclas Persson

 

You and your three co-founders are all in your mid forties and you have all had successful careers. Was it a tough decision for you to start SDG12? What was the reaction from colleagues, friends and family? 

 

To some extent it was of course a tough decision, especially seeing that the economic reality changes a lot. But in all the other aspects it’s was a very easy decision. When we felt that we were on to something good and that all four of us found different aspects of the same idea really interesting – we got into a flow! And we’re still there actually, we have so much fun doing this. All four of us enjoy learning new stuff and we aren’t too afraid of being out of our comfort zones, so with that in mind this is just fun. The feed back from the people around us has been very positive – we have supporting friends! And you need that of course, in order to be brave.

 

What are you doing right now and what is SDG12´s next step? 

Right now we are in a hectic design and development phase, trying out different ways of making an engaging and fun experience for our users. We’re dealing with such a serious topic, so the playfulness and cheerfulness is really important. We’re also building a solid content for the platform based on lastest research and also working with identifying partners and partner companies that are interested in what we are doing. We’re launching a beta version before summer, doing another capital raise during summer and aiming at releasing a version 1.0 towards the end of year. 

 

You joined SUP46 a few months ago. What´s your impression so far of SUP46?

We are really happy to be here! It’s a fun place, a lot of things happen and there’s always someone you can learn from. We’ve been given many opportunities just by being here and we feel strongly that the business run by SUP46 is a vital success factor for start-ups such as ours.

 


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